Privacy Policy
Peppercord Limited. Last updated: 25 September 2026
1. Who we are
Peppercord Limited is the data controller responsible for your personal data across all Peppercord brands and services.
- Company name: Peppercord Limited
- Company number: 15954819
- Registered address: Floor 5, Cubo Fenchurch House, 12 King Street, Nottingham, England, NG1 2AS
- ICO registration number: ZB914095
- Email: hello@notluck.co.uk
Peppercord Limited operates multiple consumer-facing brands, including but not limited to:
- NotLuck (notluck.co.uk): CRM and software for businesses
- The Sex Coach, formerly With Pleasure (leeanncordingley.co.uk): sex and intimacy coaching
- All You Yoga (allyouyoga.co.uk): yoga and wellbeing
- Network Pal (networkpal.co.uk): networking events on WhatsApp
- Peppd (peppd.co.uk): smart print and business cards
- 30 Reasons Why (30reasonswhy.co.uk): personalised gifts
- Sasha le Swank (sashaleswank.co.uk): burlesque performance
- Bertiecord (bertiecord.co.uk): business mentoring
- NotForgot (notforgot.app): time tracking for agencies
- Go Parking (goparking.me): parking management
All brands listed above are owned and operated by Peppercord Limited. When you use any of these services, Peppercord Limited is the data controller for your personal data.
2. What data we collect
We may collect and process the following personal data:
2.1 Account and identity data
- Full name
- Email address
- Password (stored securely using hashed encryption)
- Organisation name and membership details
2.2 Billing and transaction data
- Payment card details (processed securely by Stripe; we do not store full card numbers)
- Billing address
- Transaction history and invoices
- Subscription status
2.3 Usage data
- Pages visited and features used across our services
- Device type, browser type, and operating system
- IP address
- Referring website or link
2.4 Communication data
- Messages sent through contact forms
- Support requests and correspondence
- Email subscription preferences
2.5 Product-specific data
- NotLuck: business contact details, and the customer and business data our clients store in the CRM we run for them
- The Sex Coach: booking details, and anything you choose to share with Lee-ann in coaching, which may include information about your sexual health and sex life
- All You Yoga: membership, booking and class preference data
- Network Pal: your WhatsApp number, the city you ask about and your event preferences
- Peppd: card designs, contact details shown on cards, and scan analytics
- 30 Reasons Why: the recipient’s name, your messages and delivery details
- Sasha le Swank: booking enquiries from event organisers
- Bertiecord: mentoring enquiries and session notes
- NotForgot: the time entries and client names your team logs
- Go Parking: parking permits, vehicle registrations and validation records
3. How we use your data
We process your personal data for the following purposes, under the legal bases indicated:
| Purpose | Legal basis |
|---|---|
| To create and manage your account | Performance of a contract |
| To process payments and fulfil orders | Performance of a contract |
| To provide customer support | Performance of a contract |
| To send service-related communications (e.g. order confirmations, account updates) | Performance of a contract |
| To send marketing communications (where you have opted in) | Consent |
| To improve our services and fix bugs | Legitimate interest |
| To detect and prevent fraud | Legitimate interest |
| To comply with legal obligations (e.g. tax records) | Legal obligation |
| To coach you, where you share information about your sexual health or sex life (The Sex Coach) | Your explicit consent (UK GDPR Article 9(2)(a)), which you can withdraw at any time |
4. Shared platforms
Our brands do not all run on the same system:
- Peppd, 30 Reasons Why and Network Pal run on one shared platform operated by Peppercord Limited, hosted by Supabase in the EU. Where one of these products gives you an account, the same account may be used across them. Data that belongs to one product (for example your card designs) is only shown within that product.
- NotLuck, The Sex Coach, All You Yoga, Sasha le Swank and Bertiecord use NotLuck CRM, our customer relationship system, to handle enquiries, bookings, payments and messages.
- NotForgot and Go Parking run on their own systems.
If you want to know which of our brands hold data about you, contact us at hello@notluck.co.uk.
5. Payment processing
All payments are processed securely by Stripe (stripe.com). Depending on which brand you are purchasing from, you may see a different trading name on your bank or card statement. All payments are ultimately received by Peppercord Limited.
We do not store your full payment card details. Stripe handles all card data in compliance with PCI DSS (Payment Card Industry Data Security Standard).
6. Who we share your data with
We may share your personal data with the following categories of recipients:
- Stripe: payment processing
- HighLevel (LeadConnector): the platform behind NotLuck CRM, which stores contacts, bookings, forms and messages for several of our brands (servers in the United States)
- Supabase: database hosting and authentication for Peppd, 30 Reasons Why and Network Pal (servers in the EU)
- Netlify and Cloudflare: website hosting and security
- Meta (WhatsApp): messages you send to Network Pal or to our brands on WhatsApp
- Google: email and documents (Google Workspace), and website analytics where you have allowed it
- PostHog and Hotjar: website analytics on some of our sites, where you have allowed it
- AI service providers: to help write, summarise or answer messages in some products, for example suggested messages in 30 Reasons Why
- Royal Mail / courier services: order fulfilment for physical products
- Print partners: production of physical products (e.g. business cards, paper goods)
- Email service providers: for transactional and marketing emails
- HMRC: where required for tax compliance
- Law enforcement or regulatory bodies: where required by law
We do not sell your personal data to third parties.
7. International transfers
Your data is primarily stored and processed within the European Economic Area (EEA) and the United Kingdom. Where data is transferred outside the UK or EEA (for example, if a service provider is based in the United States), we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office.
8. How long we keep your data
We retain your personal data only for as long as necessary for the purposes set out in this policy:
| Data type | Retention period |
|---|---|
| Account data | Duration of your account, plus 12 months after deletion |
| Transaction records | 7 years (HMRC requirement) |
| Marketing consent records | Duration of consent, plus 12 months |
| Support correspondence | 24 months from resolution |
| Usage/analytics data | 26 months |
9. Your rights
Under UK data protection law, you have the following rights:
- Right of access: request a copy of the personal data we hold about you.
- Right to rectification: request correction of inaccurate or incomplete data.
- Right to erasure: request deletion of your data (subject to legal obligations).
- Right to restrict processing: request that we limit how we use your data.
- Right to data portability: receive your data in a structured, machine-readable format.
- Right to object: object to processing based on legitimate interests or direct marketing.
- Right to withdraw consent: where processing is based on consent, withdraw it at any time.
To exercise any of these rights, email us at hello@notluck.co.uk. We will respond within one calendar month.
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
- Website: ico.org.uk
- Telephone: 0303 123 1113
10. Cookies
We use cookies and similar technologies on our websites. For full details, please see our Cookie Policy.
11. Children
Our services are not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately at hello@notluck.co.uk.
12. Changes to this policy
We may update this privacy policy from time to time. We will notify you of significant changes by email or by placing a notice on our website. The “last updated” date at the top of this policy indicates when it was last revised.
13. Contact us
If you have any questions about this privacy policy or how we handle your data:
- Email: hello@notluck.co.uk
- Post: Peppercord Limited, Floor 5, Cubo Fenchurch House, 12 King Street, Nottingham, England, NG1 2AS